June 6, 2008

Beware of Using Free Web Templates

I've checked out several sites that offer free web templates and most of them contain the following design flaws that will cripple your website.

* Navigation in Javascript (search engine's can't read text in Javascript so they won't see the links to your inner pages).
* No Doc Type (which tells the browser what kind of Code the site is designed in, HTML, XHTML, etc.).
* No Character set (tells the browser what kind of language to expect- english, etc.
* Images in menu buttons use numbers instead of keywords affecting keyword ranking.
* They put their own business name in image alt tags so YOUR site will rank for their business name.
* File names are all relative (index.html) which causes a duplicate content penalty in search engines.
* Code bloat due to deprecated code and not fully utilizing CSS.
* Nested tables causing indexing problems.
* Not tested in all browsers.
* Inadequate instruction.

They ALL require a link back to their web site as the designer, so the template isn't really free becaue you are providing them a free link. You can't ever remove it either, unless you do a complete redesign, because you never paid for it.

Lori Eldridge
Lori's Web Design
Copyright 6-6-08
All Rights Reserved

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